Creative Business Name - Help!

[goldberry]

I am SO not creative or original with names.  Looking for a name for a business that specializes in unusual shelving.  Bookshelves, wall shelves, storage shelves.  Custom made and interesting.  Thanks!

[Slache]

Have you played around in a thesaurus?

Last Name Holdings. Because it will hold books. Hahaha.

[Slache]

We mess up our last name. It's pronounced loo-bee and we've done Luberry and Lubenza. Unique but kind of personalized.

[goldberry]

Someone suggested "over the ledge" but is that too vague or would anyone make the connection?  We live in a mountain area so the phrase "over the edge" is common.

 

[goldberry]

One more from someone else was Bookish Creations.  I liked that one, but would that sound too limited to just bookshelves or is it general enough since things that hold books would also hold other things?

 

[Slache]

4 minutes ago, goldberry said:

Someone suggested "over the ledge" but is that too vague or would anyone make the connection?  We live in a mountain area so the phrase "over the edge" is common.

 

You need to consider you're entire brand. Will there be a bookshelf in the logo? Because if so you can have a vague name. Otherwise you need to be more specific. You can also twist a name like Books Over The Edge. That sounds like a bookstore, but you get the point. I said Last Name Holdings, but Last Name Book Holdings might be better.

[Slache]

Over The Edge Bookshelves

Over The Edge Custom Bookshelves

[SounderChick]

Shelf help.

[Jentrovert]

Something with the word "rack" instead of shelf? 

[Miss Tick]

A Place for Everything

Shelfish (ok, maybe not that)

Thine Own Shelf - we make it for you, in return you can be "true" to us...

Shelf Solutions - right to the point

 

[happi duck]

16 minutes ago, rebcoola said:

Shelf help.

The shelf=self thing could be cute if the branding is light hearted.

 "Shelf" help for all your storage needs.

You don't need to do it your "shelf"!  Let us design exactly what you need.

We want to make you "shelf" confident!

(I had a name idea but forgot it!)

[goldberry]

11 minutes ago, SusanC said:

Thine Own Shelf - we make it for you, in return you can be "true" to us...

 

 

I like that! 

[goldberry]

Daughter had an idea.... Wonderland Woodworking...?

[katilac]

I made the mistake of being a bit too creative with a business name, and the name does not jump out at my target audience. I truly think it's better to name a business something very boring but explicit, over clever but unclear. To my dismay, no one really wanted to unwrap the nuances of why I chose my clever name, lol. It had a lot of personal meaning to me, in that it expressed my attitude toward learning, but, as it turns out, no one cares. 

Over the Ledge: nope, does not make people think of shelves or storage at all, imo. Bookish Creations does not even make me think of bookshelves, it makes me thing you create some type of book.  

So, from what has been suggested here, I like Wonderland Woodworking and Shelf Solutions. If you are only or mostly going to do shelves, then Shelf Solutions it is. I do think Wonderland Woodworking sounds lovely and people would assume you make shelves, but if you aren't aiming for products other than shelves, I'd probably go with something like Shelf Solutions. Again, add a tagline to elaborate, but the business name should be short, easy to remember, and clearly state what you do. 

I do like Shelf Help and I think you could get creative with it, but I'm a bit afraid people would read it as Self Help and ignore it. Or call you for a seminar, lol. 

Basically, I am a sad convert to simple and straightforward names (for small businesses in particular). Shelving Solutions, Goldberry's Shelves, Shelves Shelves Shelves, make sure the name tells people what the heck you do. 

 

Edited May 11, 2020 by katilac

[Tap]

I wouldn't do over the ledge/edge in the name, because it gives a visual of things falling off the shelf.

I am dyslexic and struggled with the shelf/self names. You want to be easily identified and found on the internet. Those would be too easy to mix up to me. 

 

 

Edited May 11, 2020 by Tap

[TechWife]

Shelve It

Stacks - as in library stacks, but a lot of people might not get the connection.

[happi duck]

@goldberrywhat ever happened with your business?

[LloydSmith]

On 5/11/2020 at 11:08 PM, katilac said:

I made the mistake of being a bit too creative with a business name, and the name does not jump out at my target audience. I truly think it's better to name a business something very boring but explicit, over clever but unclear. To my dismay, no one really wanted to unwrap the nuances of why I chose my clever name, lol. It had a lot of personal meaning to me, in that it expressed my attitude toward learning, but, as it turns out, no one cares. 

Over the Ledge: nope, does not make people think of shelves or storage at all, imo. Bookish Creations does not even make me think of bookshelves, it makes me thing you create some type of book.  

So, from what has been suggested here, I like Wonderland Woodworking and Shelf Solutions. If you are only or mostly going to do shelves, then Shelf Solutions it is. I do think Wonderland Woodworking sounds lovely and people would assume you make shelves, but if you aren't aiming for products other than shelves, I'd probably go with something like Shelf Solutions. Again, add a tagline to elaborate, but the business name should be short, easy to remember, and clearly state what you do. 

I do like Shelf Help and I think you could get creative with it, but I'm a bit afraid people would read it as Self Help and ignore it. Or call you for a seminar, lol. 

Basically, I am a sad convert to simple and straightforward names (for small businesses in particular). Shelving Solutions, Goldberry's Shelves, Shelves Shelves Shelves, make sure the name tells people what the heck you do. 

 

I like your opinion. I also thought about not being too creative and not choosing something very smart.  But in business matters, I have other points that are really important to me. For example, the creation of trusts, funds and offshore structures https://astra-trust.com/ This is the most important thing now because I'm preparing my business to reach a new level. And so I turned to a reliable service that can help me with this.

Edited October 29, 2022 by LloydSmith

[ScoutTN]

Zombie thread.